They didn't really seem to be 'selling' anything Really clunky spot. Normally I wouldn't think to much about it, and certainly wouldn't post about it but for whatever reason i kept revisiting it. Check it out to know what I'm talking about.
Combine this bizarre video with the buzz over McDonald's new 50 piece chicken McNugget meal and things start to make sense.
McDonald's wants us to hang out there.
Such a ridiculous notion obviously doesn't deserve the time of day. No one is gonna split a 50 piece with there buddies the way the marketing team dreamed up when they came up with this strategy. It will in all likelyhood be used to fill up hungry kids after soccer practice, but it is showing an interesting symptom of our world.
Could McDonald's marketing be sensing a trend of social connectivity developing in our society? It seems likely, how else does one analyse this video? If nothing else its curious.
